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Profit from the Core: A Return to Growth in Turbulent Times, by Chris Zook James Allen
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Product details
Hardcover: 192 pages
Publisher: Harvard Business Review Press; Updated edition (January 26, 2010)
Language: English
ISBN-10: 9781422131114
ISBN-13: 978-1422131114
ASIN: 1422131114
Product Dimensions:
6.5 x 0.8 x 9.5 inches
Shipping Weight: 13.6 ounces (View shipping rates and policies)
Average Customer Review:
4.0 out of 5 stars
16 customer reviews
Amazon Best Sellers Rank:
#274,478 in Books (See Top 100 in Books)
I read this book about two years after having my MBA degree. The book provides a lot of interesting examples of how companies succeeded by focusing on its business core, however it fails in providing frameworks or any theory behind the strategy on how to have a more focused company.
Interesting read for both corporate managers and those interested in building business acumen. With that said, it's not worth reading through the whole book to find strategies to return to your core. I would recommend reading a Cliff Notes version first and then decide if you need to read it to get a more in-depth look at the strategies Zook and his colleagues suggest.
Profit From the Core is without a doubt one of my favorite business books. I rank it alongside Winning Decisions and The Goal.This book is from the perspective of manager's wanting to achieve corporate growth, but the myriad concepts are so powerful they can be adapted to departmental strategies, evaluating corporations, mergers & acquisitions and even to designing one's own career strategy.The updated edition from 2010 includes examples that are relevant in today's post financial meltdown world. No per-requisites should be required. It is a must read for those wanting to improve their business strategy acumen, and useful if you want to exercise your strategic thinking in general.
It's ok -- seemed very repetitive
These are indeed "turbulent times". Prior to the worst economic meltdown since the Great Depression, many large and successful corporations seemed to embrace the philosophy of constantly expanding their operations, to foster "increased opportunities" for their employees; a very noble mission statement, indeed.As a result, many corporations took their eye off the ball. Often, the new subsidiaries weren't nearly as profitable as their core business; they often required an inordinate amount of management time to keep them afloat, which in turn, resulted in diminished returns from the core business. It was a messy situation, at best.Then came the global economic catastrophe, fueled by a housing bubble that finally burst, along with the disasters on Wall Street. Lehman Brothers & Bear Stearns were the most notable failures. Suddenly, every sector of business seemed to be on life support.In a wonderfully crafted analysis of what businesses should do to once again foster growth, Chris Zook and James Allen have provided a fairly simple game plan: Stick to the core. Stick to what you do best while eliminating the waste.The advice is really very simple; it's time to trim the fat, corporate America.
The book aspect is exactly as advertised.
I am a Business Consultant, specialization in Strategy. I found this book a jewel.It includes the Keys for Success in taking Business Decisions, I mean, where to Look for.It brings many questions every Businessman, Executive should respond in order to drive the company in the Right Direction.Finally, it is very well Documented with a lot of studies.I love this Book!!!
Great book
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